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Awards and Achievements |
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Accoladez Award, December 2009 PharMETHOD, Inc., a dominant pharmaceutical industry education and promotional program solution provider, was recently award the 2009 Accoladez Award as Best Promotional Education Solution from AstraZeneca US for its outstanding implementation of its integrated video delivery system called PharmaCAST. See Press Release
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Inc 500|5000: Fastest Growing Privately Held Company, August 2010 PharMethod, Inc., a dominant pharmaceutical industry education and promotional program solution provider, was recently ranked 552 in the Inc Magazines Annual “America’s Fastest Growing Privately Held Companies” Issue. See Press Release
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Autism Cares Corporate Recognition Award, May 2011 The Autism Cares Foundation, an organization whose primary focus revolves around improving the life experiences for children and young adults with autism today, recognizes PharMethod CEO, David Kovalcik, with its first ever Corporate Recognition Award. See Press Release
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Speaker Bureau Management Client reduces risk utilizing compliant system. Challenge: A multi-brand, oncology-focused pharmaceutical company was challenged by the disparate compliance requirements of industry, state and federal laws overlaying their franchise in respect to their speaker bureaus. Varying fair market value rates & contracting requirements, differing business rules governing products & meeting types, and tracking aggregate spend limits for key opinion leaders (KOLs) conflicted with the overriding stringent compliance goals of the organization. When coupled with the need for accurate data tracking and reporting of both spend and program effectiveness the company sought a solution that would bring centralized efficiency and oversight to the process. Request Solutions and Results
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HCP Relationships, ROI & Reporting Client manages HCP use, monitors compliance, and reports aggregate spend with single-source solution. Challenges: A global pharmaceutical firm acquired a small specialty company that had entered intoa corporate integrity agreement (CIA) with the Office of Inspector General. To insure compliance with the CIA, the acquiring firm developed a detailed standard operating procedure (SOP) governing all of its healthcare provider (HCP) relationships. The three compliance priorities in the SOP were: establish and document a “legitimate business need” for every contractual arrangement with, and use of, an HCP • capture and aggregate all expenditures for HCPs, across brands and business groups • maintain all HCP data in a form that would facilitate and withstand an independent audit.and oversight to the process. Request Solutions and Results
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Critical Communication to Surgeons Client achieves national reach through high definition web streaming solution. Challenges: A leading medical device manufacturer sought to introduce a new procedure to surgical specialists in over thirty geographic locations across the United States. Audience participants included both surgeons and high-ranking company associates. The presenters included the senior leadership of the organization as well as the Chief Medical Officer (CMO) and the top key opinion leader (KOL) for the product. Crucial to this engagement was the ability to view a close-up of the technique to facilitate surgical technique adoption. Request Solutions and Results
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Large, High Volume Broadcasts Client spent 85% less on promotional programs; Reached 600 of their targeted HCPs in niche market. Challenges: Our client, a top five pharmaceutical company with a mature drug that had one year left on its patent, was looking to improve market share and drive brand awareness. They partnered with PharMethod to sustain awareness and adhere to evolving compliance regulations. Request Solutions and Results
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Virtual Speaker Bureau Client reports 35% increase in program attendance; 45% decrease in traditional Speaker Bureau per program costs. Challenges: They wanted to implement a virtual program solution into their marketing mix to increase ROI, reduce costs and provide their sales force with an additional means of attracting interest to their brand. Request Solutions and Results
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Virtual Key Investigator Meeting Client achieves global reach, efficient communication and deep cost savings. Challenges: A global biopharmaceutical company had important clinical study results about their product to effectively treat late stage melanoma. They rapidly needed to disseminate key findings to investigators on a global level. Audience participants included both leading clinicians and many high ranking company associates. The presenters included two leading key investigators. There was a need to reach clinicians across multiple continents with messaging clarity and data presentation quality of utmost importance. Request Solutions and Results
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Virtual Peer to Peer Symposium Client achieves global reach and yields continuing ROI. Challenges: One of the world’s leading biotechnology companies was seeking to expand the global market for a key product. To achieve this goal, the company wanted to target physicians globally with a virtual peer to peer symposium. The target audiences for the symposium were specialty physicians located across five continents and forty different countries. The challenge was to reach these global prescribers with critical messaging delivered by the leading Key Opinion Leader (KOL) who was based in the United States, and engage them virtually in a live Q&A. For a global broadcast this includes considerations for customized invitations per country, varying time zones for registration and viewing, and connectivity assurance with global parameters. Request Solutions and Results
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Virtual Training Jump-Starts Field Force Activity Client speeds up the time to market. Challenges: A mid-cycle brand within a top fifty pharmaceutical company sought to utilize a virtual solution to jump-start the launch of a new indication after delayed FDA approval. The challenge presented involved training the field force and current key opinion leaders (KOLs) to drive awareness and rapidly establish market position. Request Solutions and Results
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Reaching Targeted Physicians via Email Campaigning Client improves virtual event ROI by gaining targeted attendees. Challenges: A leading pharmaceutical client wanted to reach its targeted audience of medical professionals to continue its mission of improving the quality of life of urologic patients. The client was already engaged in executing six virtual product education events (one event per designated region) using PharMethod’s PharmCAST platform. They needed a focused drive on attendance using email outreach. The complicated nature of their outreach warranted a PharmATTEND solution. The client specifically wanted to customize email invitations for its six different speakers, their related credentials, the respective time zones and all the different dates. Additionally, they wanted to know from where in the country the email recipients were opting out and from where registrants were coming. Request Solutions and Results
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